Tuesday, May 04, 2010

The Origins of Youth Marketing

FACT: Board games and toys were used to spread racial and political propaganda to German youth.

Nazi Party targeted German youth as a special audience for its propaganda messages. These messages emphasized that the Party was a movement of youth: dynamic, resilient, forward-looking, and hopeful.

Learn more about how the Nazi invented the bases of youth marketing during World War II in this excellent article called Shaping the Future: Indoctrinating Youth by the Holocaust Encyclopedia.

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